Church, once a week. The local Javamat, every day.
— Mae Rose, Villainous Marketing Inc
Javamats are automated vending machines that provide the citizens of Megacorpolis with
Java, the most popular drink in the world. They are ubiquitous across the Megacity, as part of the city's fabric as advertisements or misery. Every citizen has their favorite among the millions of Javamats, and most would rather lose a family member than their Javamat.
Java For Everyone
Java - what coffee wishes it could be.
— Javamat Advertisement
Javamats come in as many brands and types as Java does, ranging from ornate and luxurious to brutally utilitarian, depending on where they are. They are usually themed to the corp that operates them, the sector they're located in, or whatever marketing campaign going on at the time. Most are box-like things about two meters tall, dominated by a single display showing all the various drinks it sells.
Some Javamats give the same Java-slurry no matter what consumers pick, confident that as long as it's Java, no one will be able to really tell the difference.
by Obi Onyeador (Unsplash)
A tangled spiderweb of pipes connect every Javamat to brewing vats in central facilities to ensure they never run dry, taking its place along broadband cables and powerlines as things absolutely vital to Megacorpolis.
Maintenance workers labor under a siege mentality, as these pipes are constantly threatened by rival corporations, malcontents, terrorists, or Java-desperate consumers. Since most of them need Java to get their work done, motivation is usually excellent.
Javamats are always plastered with advertisements, both physical and
AR, varying in how intrusive they are. Knowing they've got the addict dead to rights, some even force the consumer to watch an ad before they can have their Java. Others feature helpful voice clips that make additional suggestions or will even implant AR waypoints to nearby stores, based on a quick scan of a consumer's previous purchases. All in all, Javamats are highly valued advertisement and propaganda spaces.
Javamatrix
Nothing beats original! anyone who claims otherwise is your enemy - Get your Java today!
— Java Inc Ad on Javamat loudspeakers
Competition between Java brands is fierce, and the Javamats themselves often become focal points in this struggle for capitalist supremacy. Not only are they lucrative in themselves, but nothing fosters
brand loyalty quite like addiction. The placement of Javamats occasionally leads to turf wars between megacorps, fighting over the best spots to sell Java, and
"influence consumer habits".
For this reason and to deter theft, many Javamats come with automated security measures, ranging from pepper-spray to rabid Cybiders.
Loyal consumers often join the fray to make sure their preferred brand is the one that will be served, by whatever means necessary. Casualties usually fall within acceptable parameters, but festering feuds between different Javamaniacs can cause trouble for decades after the dust has settled.
Java shortages are even more disastrous, with a Mad Max-style apocalypse sometimes reigning within certain streets or sectors before order can be restored and lessons studiously avoid being learned. Once the corpses are cleaned up, and the flow of delicious Java restores, there's always a surge in profits as desperate consumer lines up around every restored Javamat.
by Anderson Barbosa (Unsplash)
It isn't uncommon for Javamats to become something like shrines during these riots and even outside them. Java cults worship them as deliverers of the divine nectar of life, usually in the throes of Javamania, and will only occasionally perform bloody ritual sacrifice for their patron Javamats. For most citizens, it's a risk worth taking when you just have to get up that morning.
"Casualties usually fall within acceptable parameters" that says it all XD I love how some javamat jut give the same java whatever people order XD "as no one could reasonably expect a rich, important person to press a button." lol Do some brand sometimes create disruption in their service just to create the frenzy since they results in higher benefits afterwards? Or would that put them at too much of a disadvantage compared to concurrents?
They'll never know the difference, those coffee addicts! And.. Yes, absolutely. It's risky business, though - if you wait too long to reconnect, citizens might rush into other areas or to competitor's javamats. :D I might update the article with something about that! :D
Creator of Araea, Megacorpolis, and many others.