House Illear
Culture
Seduction and learning how to speak ones way out of trouble are seen as almost required learning for Drow of House Illear. Due to their heavy investment in the brothel business, many serve as prostitutes for said brothels, or help to manage it if they employ surface dweller escorts. This also helps them open closed doors with their wiles and their wits, and are able to secure incredibly lucrative trade deals, and even parlay with high government officials of surface races to get political favors out of them. A dancer of House Illear is said to be so entrancing in their mystique that they can rival even the song of a siren.
However one is a fool to believe that this House is weak or defenseless. They take their business incredibly seriously, and will either subjugate, incorporate, or destroy any and all things that can be perceived as threats to their business and their house. Their current Matron Mother is one Xullyrr Illear, and she embodies this fury to the letter. It is said someone trying to riff in on a Illear Drow's business deal can be found the next day flayed alive with them and the rest of their bloodline hung from thorned nooses in the streets. One would be wise to accept the generous deals these Drow offer, for rarely is it an offer they can refuse.
History
House Illear would start as a collection of aristocratic brothels, which would regularly feud with one another for clients. Competition was fierce, with brothels regularly sending out kill squads to kill any caught out in the open. However one brothel would fight more savagely then the rest. From this conflict, eventually it subdued all other houses under its iron grip, that being the new Great House illear. From this it would corner the market, focusing on first brothels catering exclusively to the wealthy and elite before eventually spreading into multiple cities in mostly brothels' opened to the public.
From here it would secure its domain and subjugate any who got in its way. Violent clashes on the streets are told to have taken place as the Illear would take out any perceived threats to their business and more importantly their merchandise. This would secure House Illear's reputation as both a incredibly silver tongued and aggressive house in the Underdark. However the house has seemingly reached new heights after the Cataclysm.
After the Cataclysm, chaos ensued for a time, but soon after House Illear was able to reestablish itself in brothels in the new Drow immigrant cities. It has even begun to spread its ties to include brothels operated by surface dwellers. Where other Drow see the surface dwellers as weak willed and degenerate, House Illear still sees them this way, however they also see the potential to get rich off of their weak wills. So House Illear is able to seduce and bribe its way up surface dweller society, sending invitations to politicians to get what they want out of them, be it money or legislation tilted in their favor. The surface dwellers may be weak and inferior, but they can serve as a means to an end, even when not shackled and collared.
